Zach McNair x VSCO Film
Zach McNair, a renaissance man in the creative realm, was born and raised in Houston, TX, where he currently resides. Zach credits Houston and it’s people for shaping him into the man he is today. “I remember discovering how to engineer live audio at age 8, hand-coding my first website at age 10 and picking up the guitar at age 15, print design when I was 18, and photography and videography when I was 21. All of these things happened because of the circumstances and the people around me who pulled me to a greater realm of discovery. Those tools kept me interested in creating, and those people kept me sane while my hand was to the plow.”
With a love and ability to create in numerous ways, Zach has never settled for just one creative outlet. “It was only a couple of years ago that my buddy, Ryan, sat me down over coffee and told me that I should just be a creative director. I'm pretty certain I went home to research that term right after that meeting. My view of art has been the same since I discovered a love for music at age 5. No matter the genre nor the instrument, there is something beautiful to be found. I suppose that's why I love having my hands in different mediums of art; each medium tells a different story. When you are able to combine all these mediums into one vision, the story becomes more realized.”
In the last few years, Zach’s focus has been drawn to telling stories through photography and other visual means. “Lately, that's been split 50/50 between doing photography, videography, music packaging and website design for bands and doing branding and websites for companies. I just finished a couple of multi-medium projects for artists I used to engineer audio for. There’s really something to be said about those long term working relationships and being able to help them at different stages of my career and theirs.”
Always one to keep pushing himself to grow, Zach has identified a number of things he’d like to see change for the better. “You'd think I'd have found a comfortable rhythm by now, but I'm already thinking of how I can shake things up a bit.” He desires to travel more, spend more time with his family and find ways to connect creatives in the Houston area. “Recognizing those things now enables me to set better goals for the future. At the end of the day, I want the people I work with and do life with to be better off than they were before interacting with me. I can't quit a goal like that, and I'm not sure I'd ever want to.”
The following images were processed with VSCO Film.